Dyson Company And Its History

Dyson is a British company founded by James Dyson in 1992. This company designs and manufactures different consumer products such as vacuums, bladeless fans, hand dryers, and heaters. Currently, Dyson sells their products to over 50 countries worldwide, and employs 4, 000 people. This company boasts itself on their innovative products, which work in extraordinary ways compared to its competitors.

James Dyson holding a Dyson vacuum

James Dyson designed 5, 127 prototypes of his first vacuum cleaner in his workshop. After numerous attempts, he had successfully developed a perfect machine, the Dyson DC01. This is a red and blue machine that gave James a little success. He struggled to find a licensee for his invention in America and United Kingdom. Pioneering companies like Hoover did not want to license his design because they find it a threat to their profit.

A Japanese company called Apex licensed the design of James in 1983. This company developed the G-Force, which was in the front cover of a certain Design Magazine in the same year. A production version of this machine was initially sold in Japan, and it features an attachment that can turn it into a table. This is ideal to small Japanese apartments. This machine won an international price in Japan.

Relying from the income that James was earning from the Japanese license, he setup the Dyson Company. He initially opened a factory and research center in Wiltshire, England in 1993. His first machine which is a dual cyclone vacuum featuring constant suction sold for 200 pounds. At first, consumers do not like the transparent feature for the dust, but Dyson just ignored it and continued with the production. This features has remained popular which has been copied by numerous competitors. The Dyson DC01 was the biggest selling machine in UK in just 18 months.

After the introduction of the cylinder vacuum cleaner, the root Cyclone was brought to the market in April 2001. The Dyson DC07, which employs seven small funnels on the top of the machine. Dyson started developing other products which employs air technologies in 2009. Some of them are bladeless fan heater, Dyson hot, air multiplier bladeless fan, and AirBlade hand drier.